21.11.24 / 16:00h / Agora
Damien Perrot will present how, at Accor, design is not considered as a decor, but a creative process to answer the evolution of guests’ expectations as well as innovate and go a step forward to set the new trends in the hospitality industry. Creativity and innovative design don’t mean increasing the costs but finding solutions to ensure or even increase performance with existing and new brands, new concepts, new businesses, and address the challenges of today and tomorrow. Accor’s ambition is to bring people together and help them live the local experience. For their guests, the hotel becomes a place to meet and connect with people both business & leisure travelers, and locals.
