Ramon Morera is the founder and director of Produktia (produktia.tv), a Barcelona-based advanced visual communication studio specializing in audiovisual production, CGI, and immersive technologies (VR, AR, and MR). Founded in 2006 as a production company focused on 3D computer-generated imagery, under his leadership the company has evolved naturally toward interactive and immersive experiences, developing applications for Meta Quest and PICO, virtual tours, immersive training, and hybrid projects such as Victoria XR and Infinitumfest. Leading both the technical and commercial sides of the business, Ramon is currently driving the verticalization of the company's offering into proprietary products —The Virtual Layer, Twin Layer, and Studio Layer— as well as the development of PDKOS, an internal operating system based on multi-agent artificial intelligence. His work is guided by a single principle: turning complex concepts, products, and spaces into visual experiences that help explain, sell, train, and transform.
Produktia (produktia.tv) is a Barcelona-based advanced visual communication studio specializing in turning complex concepts, products, and spaces into visual, interactive, and immersive experiences. Founded in 2006 as an audiovisual production company focused on 3D computer-generated imagery (CGI), it has evolved naturally toward immersive technologies, combining under one roof professional audiovisual production, CGI and 3D animation, virtual, mixed, and augmented reality, and interactive application development with Unity. Its key differentiator is the ability to integrate live-action video, CGI, interactivity, and technological development within a single project without outsourcing, as demonstrated by hybrid works such as Victoria XR, Infinitumfest, and its mixed reality space configurators. Produktia is currently verticalizing its expertise into proprietary products —The Virtual Layer, Twin Layer, and Studio Layer— and developing PDKOS, an internal operating system based on multi-agent artificial intelligence. Its goal: to explain, sell, train, and transform through imagery.
