19.11.24 / 12:15h / Agora
The success of a hotel company depends on doing things right from the start. Javier Pérez, CEO of Somos design and VP Hoteles, will explain in this talk the importance of the commitment to a quality product and above all to people is fundamental, but to achieve real growth, both economic and brand, we must have the stability of three other pillars: Design, Art and Sustainability. A tsunami of transformation that provides a plus of exclusivity for its commitment to art, details, and the essence of the place. And this vision has also been transferred to the group's restaurants, making them benchmarks in terms of design. In short, an authentic Bloom that is reflected in the creation of VP Hoteles Design and a new brand, VP Emblem.
