Artificial intelligence is transforming creative processes in architecture and interior design, opening up new possibilities for generating concepts, exploring materials, colours and forms, and developing innovative solutions. But can a machine go beyond visual beauty and design spaces that evoke emotions?
This panel discussion will explore the relationship between artificial intelligence, design and emotional experience, with a particular focus on the hospitality industry. By reflecting on the possibilities and limitations of technology, the discussion will examine the difference between creating visually appealing spaces and designing authentic, memorable experiences that connect with people.
The session will also focus on the role of the designer and the value of intuition, aesthetic sensitivity, culture, memory and empathy as essential elements of the creative process. A forward-looking discussion that invites us to question the extent to which AI can become a true creative collaborator and what role human emotion and sensitivity should play in designing the spaces of tomorrow.
