Shida is the Founder and Creative Director of Customs Bureau, a boutique studio specialising in luxury interior and experience design. With over ten years of experience at the prestigious design firm Yabu Pushelberg, she has established herself as a leading figure in high-end hospitality design.
Her creative approach places the human experience at the heart of design, aiming to create spaces that evoke emotions and reflect each client’s identity and needs. At Customs Bureau, she leads projects across North America, Europe and the Middle East, collaborating with international brands such as Four Seasons and Aman.
The studio’s philosophy is rooted in the belief that true luxury lies in attention to detail and the creation of personalised experiences. Its work combines an international perspective on art, design, lifestyle and gastronomy with a keen awareness of emerging cultural trends. Customs Bureau is part of 7C Network, an international network dedicated to design and creativity.
