A leading professional in the Habitat and Design sector, with more than 25 years of experience specialising in the hospitality contract market. She has developed her own methodology, providing strategic insight and practical tools to companies and professionals across the sector, and has worked on projects for associations and organisations including Àmbit – Interihotel, Women in Office Design, Leading Brands of Spain Forum, Design Institute of Spain, Fira Barcelona and Artesania Catalunya.
With extensive experience as a strategist and facilitator specialising in the contract market, as well as a lecturer and facilitator of specialised networking and mastermind groups, she combines her passion for design, innovation and professional relationships to foster meaningful conversations and connect industry leaders.
She is co-founder of Kintsugi Strategy, a consultancy specialising in the analysis, design and implementation of commercial and brand strategies for companies in the habitat sector, helping them grow within the hospitality contract market. Its purpose is to support companies in identifying business opportunities, strengthening their market positioning and building lasting relationships with key clients and specifiers.
Through its own methodology, combining strategic vision, market analysis and practical tools, Kintsugi Strategy works across areas ranging from business assessments and commercial action plans to the creation of collaborative networks and brand synergies. The consultancy acts as a strategic partner for organisations seeking to grow, innovate and differentiate themselves in the competitive hospitality contract market.
