An expert in business development in the contract sector, Enrique has more than 25 years of experience in wood-based construction materials. His career has focused on launching and building brands, as well as managing strategic relationships with key clients across the industry.
With a strong background in leadership, sales and interpersonal communication, he has built his career around adapting products and services to meet each client’s specific needs. As a contract-sector specialist, he has worked closely with architects and designers to develop distinctive, functional projects, delivering innovative and sustainable solutions.
Throughout his career, Enrique has held key positions at leading multinational companies, contributing to commercial strategy and the development of new markets, including the Caribbean. He has also spoken at numerous industry conferences and events. Passionate about sustainability, he actively promotes the use of natural materials in construction.
One of the world’s leaders in the wood-based panels market
With an industrial soul, Sonae Arauco is one of the largest wood-based solutions players in the world. The company’s commitment to sustainable development is borne out in its forest certification, the implementation of a circular bioeconomic model and the permanent integration of recycled wood into the industrial process.
Since its inception, Sonae Arauco has focused on developing sustainable wood solutions with high-added value for furniture, interior design and construction, from the most standard to the most demanding from a technical point of view. From Innovus® decorative products to Core & Technical® products and AGEPAN® SYSTEM solutions, Sonae Arauco holds a versatile portfolio, with a wide range of applications.
