Rebeca Muñoz is the CEO and partner at Livit Design, the world’s leading company specializing in the design and transformation of scalable Food & Beverage concepts. Named Executive of the Year by ASEME in 2023, she is recognized for her strategic advisory work with investors and international brands, enhancing their operational efficiency and profitability. An architect from the Polytechnic University of Madrid, she also holds an MBA and advanced training in Customer Experience, Design Thinking, and Leadership. Over the past 19 years, she has led disruptive projects such as UNO by Real Madrid, Vezzo (Foodbox Group), V Modern Italian, among others, transforming spaces in more than 45 countries. Her approach combines design, data analysis, and consumer behavior to maximize both customer experience and business scalability. Rebeca fosters diverse and collaborative teams, positioning Livit as an international benchmark for innovation and business success.
Livit Design is the global leader in designing and transforming scalable food and beverage concepts. With over 25 years of experience and a presence in more than 45 countries, Livit creates and transforms innovative food and beverage (F&B) concepts, focusing on customer experience through strategic design, data analysis, and customer insights. Its unique approach integrates architecture, branding, digital innovation, and operations to maximize brand performance and profitability in the sector. From developing new concepts to transforming existing spaces, Livit drives projects that stand out for their creativity, operational efficiency, and scalability potential. With a diverse and multidisciplinary team and a global collaboration model, Livit has established itself as an international benchmark in crafting memorable dining experiences and building successful businesses.
