The concept of “new luxury” in hospitality is based on perception and experience, on quiet luxury, and in this case, also on the luxury of escape—and how VIVOOD develops this idea through innovation, sustainable design, and comprehensive management focused on the customer experience. Their know-how in operations and specialization in landscape hotels enables them to take a disruptive approach from the earliest stages of each project. VIVOOD proposes a vision of luxury built on five pillars: Environment, Charm, Emotion, Exclusivity, and Ecology.
These values guide every stage of their development, prioritizing emotional connection with guests, integration with the natural surroundings, and sustainability as the core of their design. The goal is to achieve excellence not only in the guest experience but also in business profitability. Their model focuses on creating value and happiness for the customer in every interaction, redefining luxury as an authentic, responsible, and inspiring experience.
